thinktv is pleased to announce our next event, Media, Marketing & Disruption, which will cover topics from the rapidly evolving advertising industry to the effectiveness of media in a multi-platform world, and the importance of creative.

Our keynote speaker is New York Times bestselling author, Ken Auletta, who will share insights from his latest book, Frenemies: The Epic Disruption of the Ad Business (and everything else). Auletta is a contributing writer at The New Yorker and author of 11 books, including Googled. In this speech, Auletta examines the age of disruption from the perspective of advertising"s most powerful players, and through the lens of the "frenemy" relationships now shaping the industry"s future.

We"re excited to welcome back Peter Field, marketing consultant and effectiveness expert, who will be sharing the results of his about-to-be published new white paper Effectiveness in Context, co-authored with Les Binet. Field's other breakthrough works include Marketing in the Era of Accountability and The Long & Short of it.

Also on the agenda: a new study by Ipsos and thinktv titled, Optimizing Media vs Minimizing Media - Which is it?, and insights surrounding creative techniques and how they differ by region from neuroscience company Brainsights.

* this is an exclusive event and seating is strictly limited; this invite is non-transferable *